The Conceptual Perspective of the Moderating Role of Organizational Culture in the Information Technology Innovativeness and Adoption Decision

Abstract

Government Information Technology Innovativeness defined as notion of openness to new information technology ideas in the government as an aspect of an organizational culture. In adopting the information technology innovativeness, organizational culture plays a crucial role. Misunderstood organizational culture within information technology innovativeness may generate unrealistic or inaccurate outcomes. Unfortunately, the role of organizational culture is nearly ignored in information technology innovativeness literature. In response, using the Resources based view (RBV), contingency and Diffusion-Innovation-Theory (DIT), this paper argues on the interaction between the influence of organizational characteristics (management support, information technology readiness, government strategy) and organizational culture, so as to explain information technology innovativeness. This proposition could improve understanding the information technology innovativeness and help to resolve inconsistency of findings in the literature.

Keywords: organizational characteristics; information technology innovativeness; Palestine; organizational culture