Vol 22 (2016) Journal of Marketing and Consumer Research

Vol 22 (2016)

Table of Contents

Articles

Agency Problems, Product Market Competition and Dividend Policies in Pakistan PDF
Muhammad Rizwan Ullah 1-6
Cattle and Camel Milk Production and Marketing: The Case Study in Aysaita Woreda, Awsi Rasu of Afar Regional State, Ethiopia PDF
Hanfere Mohammed 7-24
Service Quality on Customer Satisfaction of ITC Gardenia, Bengaluru- A Conceptual Study PDF
Jasmine Simi A.H Hrishika S 25-29
Impact of Animated Advertisement on Adult Impulse Buying Behavior of Pakistan PDF
Rizwan Khalid 30-37
A Conceptual Model in Marketing: Celebrity Endorsement, Brand Credibility and Brand Equity PDF
Vahid reza mirabi Masoud lajevardi 38-43
Understanding Decision Making of Consumers through Advertising Strategy and Integrated Marketing PDF
Bandar Khalaf Alharthey 44-50
Challenges and Opportunities of Marketing Fruit and Vegetables at Logia, Northeastern Ethiopia. The Case of Onion, Tomato and Banana PDF
Muluneh Bekele Kebenu Feyisa, Shimelis Getu 51-58
Market Marginal Analysis of Peas in Khyber Pakhtunkhwa PDF ()
Aasif Awan Syed Asghar Ali Shah 59-67
The Impact of Sales Promotion on Brand Equity: The Case of Brewery Industry PDF
Salelaw, Gashaw Tibebe, Amanpreet Singh 68-81
Investigating the Sensorial Marketing Methods in UK Clothing Retail Sector PDF
Muhammad Sajid Saeed, Mahsan Alsaiary, Iffat Batool 82-89
The Sensorial Marketing Methods Employed by the UK Fashion Retail Industry PDF
Muhammad Sajid Saeed, Mahsan Mubarak Alsiari, Iffat Batool 90-97
Assessments of Cereal Marketing System in Borana Zone, Southern Ethiopia PDF
Dirriba Mangistu Tamiru Amanu 98-102
Employees’ Satisfaction Is It an Antecedent of Customers’ Satisfaction: An Empirical Study on the Five and Four Star Hotels in the Kingdom of Bahrain PDF
Mohamed Atteia 103-114

 

Paper submission email: JMCR@iiste.org

ISSN 2422-8451