A NEURAL NETWORK SYSTEM FOR DETERMINING THE OPTIMAL PROFITABILITY OF SMOKED FISH BUSINESS IN NIGERIA

Abstract

Small scale smoked fish business is a lucrative business venture in Nigeria as market fish sellers especially women living inriverside areas of the country earn a living from this business. However, these fish sellers they may not know thecombination of smoked fish type that will yield optimum profit. In this research, a neural network model was designed forachieving this purpose and was used to predict the profitability of smoked fish business based on the analysis from thesample survey of smoked fish sellers/retailers in selected markets in Ota, in Ogun State, Nigeria, and its environs, . Thisprediction results could help government and small scale smoked fish retailers to fashion out best practices to help achievemaximum profitability in the smoked business.Keywords: Neural Network, Profitability, Smoked Fish Business, Voice Communication, Ogun State, Nigeria