Mobile Money Service as an Opportunity for the Growth of Commercial Banks in Tanzania: Learning from Mobile Money Service in Iringa Municipality in Tanzania
Abstract
The purpose of the study was to investigate the potential of mobile money service as an opportunity for the growth of commercial banks in Tanzania. The study sought to answer the following research questions: What is the contribution of mobile money service in reaching the unbanked in Tanzania? And to what extent mobile money service contributes for the growth of commercial banks in Tanzania?
A descriptive research design was used in gathering information from a population of employees of banks, mobiles money services agents and their customers in Iringa municipality. Purposive and convenience sampling design techniques were used to select a representative sample size of 120 from employees of the six banks, mobile money service agents and their customers. The data were collected by using structured questionnaires and analyzed by the use descriptive and inferential statistics whereby Chi-Square, regression analysis, and Pearson correlations were used to test the strength the relationship of variables under study and test the formulated hypotheses of the study. The study revealed that mobile money services have the potential of accessing the unbanked and promote the growth of commercial banks in Tanzania.
Key words: Mobile money service, Growth of Commercial banks.
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ISSN (Paper)2224-5758 ISSN (Online)2224-896X
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