Protection of Consumer’s Rights in Pakistan

Abstract

This paper is based on a qualitative research study which paves the way for a number of empirical studies related to the awareness about the consumer’s rights in Pakistan. The prime objective behind conducting this study is to clarify the fact that the old doctrine of Caveat Emptor is not sufficient in current days. The markets are highly competitive with an ample consumer’s choice and they need a greater awareness how to protect their rights. The paper starts with an introduction explaining the background detail of consumer’s rights and liabilities. There is a problem statement with a null and alternate hypothesis. The procedure for getting the legal remedy is discussed in detail. The evidence is sought from the registered lawsuits filed by consumers primarily

Key words: consumer and consumer’s rights, importance of consumer protection, Consumer Laws in Pakistan. Legal procedure of filing a complaint. Getting a suitable remedy. Claiming damages in consumer’s courts. Obligations of manufacturers and service providers.