If you’re looking to improve your career prospects or move up through the company then you need to improve your skill set. The better your range of skills the more jobs you will be able to perform for your business and the more valuable you’ll be.
This is also true if you have a very specific skill set, not only will this make you in demand but improving this skill set will help to ensure you are the very best at what you do. The better you are the more in demand you will be. This will lead to greater success and improved financial gain but, perhaps most importantly, you’ll find more satisfaction in what you do.
In short, upgrading your skills means you are needed more which will make you more valuable and desirable to any business. This will carry you up the ranks financially and professionally.
How To Upgrade Your Skills
There are two main ways to upgrade any skill set, through education or through experience. Both methods have their own merits and to be considered an expert in any field you’ll need to have experience and the right qualifications.
Step 1 involves checking out the courses available in your chosen field. It is worth noting that when you are already working you’ll probably find it easier to use a remote learning course, you can find out more info about these here.
Step 2 is to get more experience with your chosen skills. It’s important to do this after you have gained the understanding of what is involved through your study course. You’ll then be able to put this knowledge into practice and hone your skills to perfection.
The Importance Of A Plan
You should decide what level you are aiming for. It is easy to get swept away and end up running a business despite the fact you simply wanted to run the engineering section. It is important to know what you are aiming for and consider carefully if you have the opportunity to go further; will your skill set still be relevant?
Once you’ve decided what you’re aiming for you need to list your current skills and the ones you are lacking. You can then create a plan to obtain the extra skills and a timescale.
Make It Known
There is no harm in discussing your plans with your colleagues and supervisors. They will be able to help you stay motivated and may even have on the job training or help to fund your learning course. An employer will also appreciate your aims and flexibility providing you with opportunities when they arise.
Networking
This simply means connecting with others in the industry. You don’t need to specifically aim for those that can help you to get where you want to be. Building a good network of contacts will help you to deal with any issue as you’ll have the knowledge to back you up even when you don’t know how to handle a situation yourself.Networking can also provide an array of opportunities to improve your skill set; all you need to do is be willing an open to these opportunities.
Like everything else, SEO strategies and tactics also evolve with the times. After all, Google’s algorithm changes as well.
This 2019, there are old, new, and improved SEO techniques that will help businesses dominate the SERPs and increase their revenue earnings. If you are an SEO professional who strongly desires to leave a mark in the business this year and help your clients achieve their goals, you should update your knowledge of the latest trends in SEO.
Without a doubt, the tips and tricks you will learn will help you ace an SEO interview if and when the important trends of the year will come up during the interview. This will boost your chances of turning an application into long-term employment.
So, what do the top SEO professionals consider as the most important trends in 2019 and which areas will they focus on?
Target Audience and User Intent
Understanding your user audience and search intent has always been an important part of SEO, but it will be more important than ever in 2019, what with ranking fluctuating over the years to ensure that the semantic intent of a search query is satisfied.
What does this mean exactly?
Keyword research will be performed based on user intent.
Website content must be perfectly written and optimized for the right audience.
Content must comprehensively answer audience questions made through a search query.
Content must anticipate and answer follow-up questions.
To achieve this, you must gain a better understanding of your target audience and their search intent.
2. Structured Data Markup
Schema structured markup data is not a ranking factor because it doesn’t have a direct impact on ranking or directly helps a website rank. But it does have an indirect impact because, as what Google’s Gary Illyes said, “It will help us understand your pages better, and indirectly, it leads to better ranks in some sense, because we can rank easier.”
Google has long recommended using it. So, why not?
But with AI becoming more important, structured data will be more vital than ever in 2019. Co-founder and managing director of Ryte, Marcus Tandler, considers this as the means to help AI work optimally. When information is highly structured, “contents and their relations to each other” will be processed faster.
3. Content Strategy
Websites that provide exceptional content rank highly throughout the year. And with algorithm updates indicating that Google is intensifying its focus on depth in quality content, publishing posts just for the heck of it will no longer fly.
So, It is important to provide users with the best in-depth experiences through content.
Experts suggest to:
Write posts that are highly likely to acquire links to increase its chances of ranking.
Do one, properly distributed post in a month than several that will only get a few visits.
Write content that:
Solves a problem
Answers a question
Helps with link building
Converts and makes a sale
Generates leads
Boosts reputation management
Helps with social proof and/or community building
Optimized to match search intent of a reader/user
Uses Schema markup
Director of ShellShock Shelley Walsh also recommends using content maps and experience maps to help create content that “use language to engage the user and guide the user to the next action.”
4. Technical SEO
(Image from Pixabay)
This will take center stage as websites become more complex over time. This makes investing in technical SEO a wise and profitable move. This is especially true with some key areas of focus such as Speed, JavaScript, and Progressive Web Apps (PWAs).
Google will reward sites more for faster speed. An increase in JavaScript-driven websites means SEOs must familiarize themselves with the framework. The future of websites is to live on as PWA.
Time to think about how to make this happen.
5. Expertise, Authority, Trustworthiness
Better known as E-A-T, establishing and growing these key factors will be big in 2019 and will help SEOs “understand that ‘quality’ comes with context,” according to Dixon Jones, founder of DHJ Ventures.
You can’t write authoritative content and expect it to rank if you’re not an authority of the subject.
Distribution and promotion of content must be done from a reputation standpoint. Write a blog or publish a post that will make you an expert that journalists go to.
6. Voice Search
Although not quite right for the picking, experts believe that 2019 will be the year that voice optimization strategy will become part of a company’s to-do list.
The growing popularity of voice search devices will also bring to the fore the need to rework website content to directly answer questions made via voice search. The challenge, however, is to make effective use of voice response without the need for translators and to create the ideal format where the intent of more complex answers is satisfied.
Currently, voice search only works in some scenarios. Still, it will be a game changer in 2019.
7. On-page Optimization
This will continue to be an important SEO strategy in 2019, with some key website optimizations focused on content and conversions.
Write content that provides answers to your users’ common questions. Or use chatbots to deal with common and basic queries. Shorten the conversion process to make more sales while reducing the cost of acquiring customers.
Merkle’s Technical SEO Manager Alexis Sanders also recommends ensuring that only relevant results are served with internal site search and simplifying the way repeat customers restock items that they commonly purchase.
8. Featured Snippets and Other Features in Google SERPs
Don’t stop at website optimization.
To improve Google search experience this year, you should also optimize for features that will boost organic traffic. Optimize for featured snippets, answer boxes, carousels, knowledge graphs, and other search features.
9. Machine Learning
This is the answer to the search engines’ goals of answering intentions rather than questions. The prep work has already been rolled out through some layout changes that engines are pushing out.
For SEO, it will be the technology to help develop unique content, thus the need to adopt machine learning, “beginning with a set of data based on specific variables,” according to Jenn Mathews of Jenn Mathews Consulting.
Update your knowledge of the latest SEO strategies so you won’t be left behind. This is especially vital for professionals who need to serve something new to clients to beat the competition.
Implementing initiatives, however, is just the beginning. You also need to analyze and track your progress using the right tools and metrics, including micro KPIs–smaller, repetitive actions that make a significant contribution when added up.
Different websites all have their unique ways of choosing who they hire. ThePensters.com is no different. However, they pride themselves in being a brand new kind of custom essay writing website. To help to ensure that their websites are entirely customized and plagiarism free, they hire freelance writers to work on their websites.
Freelance writers are writers who are not held to any kind of contract. However, they still need to conform to the website’s rules. This means that they are not allowed to plagiarize anyone’s work, including their own. They also must turn in their assignments on time.
Review-Based Hiring
While just about anyone can sign up to become a freelance writer for ThePensters.com, not everyone can stay on as a writer. This is because the writers are rated based on their work. They are not rated by the website, but instead by the customer who hires them. Because of these, writers are encouraged to do their best work to earn a higher rating. After all, customers are more likely to hire a writer who has a 10/10 rating than someone who only has a 3/10 rating.
Reviews for writers are not only in stars, customers can also write reviews, which gives more insight on how the writer works. The reviews give the topic of the assignment, the page length, and the type of assignment. This helps future customers to know what the writers have worked on in the past (anything from basic coursework to complicated dissertation chapters) and how well they have done on those projects.
Perks of Becoming a Writer for ThePensters.com
Whether students want to order cheap assignments or become a freelance writer,ThePensters.com can help. On their website, ThePensters.com lists some of the perks of working for them as a freelance writer. Freelance writers have the ability to work wherever they want and on whatever schedule works for them. The only time-based restraints they have are that they need to finish their project before the deadline.
One of the best perks of being a freelance writer is that they only need to work on the assignments they want to work on. For example, creative writers won’t be burdened with nursing papers or vice versa. This is because writers only work on the assignments they bid for. There is no maximum or minimum amount of assignments freelance writers need to bid for. They could bid for one a week if they wanted to, or bid for only one a month when they are busy. So long as they can finish their assignments on time, they can bid for as many assignments as they want.
In summary, ThePensters.com is willing to give any freelance writer a chance, but only great writers will succeed. This way, writers are encouraged to do their best, and customers can be sure that they are getting the best bang for their buck. ThePensters.com is always looking for new freelance writers to apply, and anyone ages 18+ with great writing skills is encouraged to apply. Just click “Become a Freelance Writer” and begin your career with ThePensters.com!
