Vol 47 (2018)
Table of Contents
Articles
Journal coverpage | |
Journal Editor |
Assessing the Influence of Product Quality on Product Turnover of Selected Manufacturing Firms | |
Karibo B. Bagshaw, James U. Didia | 1-5 |
Research on the Relationship Among Dual Open Innovation, Social Ties and New Product Market Performance | |
WANG Ting, GU Jibao | 6-14 |
Development a New Scale for Consumers’ Perception About the Ethics of Retailers in B2C E-Commerce in Developing Countries: Evidence from Vietnam | |
Zhi Yang, Quang Van Ngo, Son Thanh Than | 15-22 |
The Effects of Environmental Regulation, Cooperation and Green Innovation on Regional Green Growth | |
Qijun Xie, Wei Song, Hui Xia | 23-33 |
The Influence of Package Graphics and Colour Attributes On Consumers’ Buying Behaviour In Kenya | |
Betty Jepchirchir Kosgei, Jane Wanjira | 34-42 |
Paper submission email: JMCR@iiste.org
ISSN 2422-8451
Vol 48 (2018)
Table of Contents
Articles
Journal coverpage | |
Journal Editor |
Characterizing Smallholder Maize Farmers’ Marketing in Kenya: An Insight into the Intra-Household Gender, Wealth-Status, Educational and Credit Access Dimensions | |
Dennis Etemesi Olumeh, Rahma Adam, David Jakinda Otieno, Willis Oluoch-Kosura | 1-10 |
Impact of E-Marketing on Consumer Buying Behavior | |
Ali Hawas Alharbi, Fahad Hawas Alharbi, Meshari Abdullah Alayed | 11-16 |
Investigating the Effects of Customer Complaints and Feedback Management on Customer Satisfaction in Select Banks in Anambra State, Nigeria | |
Oranusi, Ifeanyichukwu N, Okolo, Victor O, Wali, Kemkamma, Mmamel Zita U, Obikeze, Chinedum O | 17-39 |
Honey Marketing in Ada Berga District West Shoa Zone, Oromia Regional State, Ethiopia | |
Etenesh Mekonnen | 40-43 |
Paper submission email: JMCR@iiste.org
ISSN 2422-8451