Vol 52 (2019)
Table of Contents
Articles
Journal coverpage | |
Journal Editor |
Assessment of Marketing Mix Strategies of the Hawassa Millennium Pepsi-Cola Plant | |
Busheto Belayneh | 1-9 |
Factors Influencing Meat Consumption in Ijebu-North Local Government Area of Ogun States, Nigeria | |
Akinsulu A. A., Ajijola S., Odetola S.K., D.O. Awoyemi | 10-16 |
Sponsorship Marketing: A Theoretical Link Between Sports Marketing and Brand Awareness of Business Organizations in Nigeria | |
Nwogu, Cecilia Ugochukwu Kechinyerem | 17-20 |
Economic Viability of Fish Smoking and Marketing: Evidence from Ibi, Taraba State, Nigeria | |
G.O. Onogwu, Asogah Solomon Edoh, O.G. Akise | 33-46 |
Paper submission email: JMCR@iiste.org
ISSN 2422-8451
Vol 53 (2019)
Table of Contents
Articles
Journal coverpage | |
Journal Editor |
Challenges and Opportunities of Mango Production and Marketing in Assosa Zone of Benishangul Gumuz Region: Evidence from Ethiopia | |
Regasa Dibaba | 1-13 |
The Effect of Customer Relationship Marketing on Customer Satisfaction: A Comparative Study on the Selected Resorts in the Southern Ethiopia | |
Lidetu Alemu Anjulo | 14-23 |
An Assessment Coffee Marketing Activities and Performance of Bonga Town Peasant Union | |
Tegegne Alemayehu | 24-38 |
Hide and Skin Value Chain in Ethiopia | |
Tilahun Kenea | 39-49 |
Analysis of Factors That Influence Consumers on the Purchasing Power of “GW” Bags in Probolinggo | |
Nuzulul Fatimah, Emmywati ., Dewi Kartikaningsih | 50-55 |
An Evaluation of the Cost and Benefits of Applied Cosmetics Industry Marketing Best Practices: A Case Study of the Kenyan Market | |
Hemant Raj Singh Thakur, Peter Kiriri | 56-63 |
The Effect of Corporate CSR on Customer Attitudes | |
Prita Prasetya | 75-85 |
Paper submission email: JMCR@iiste.org
ISSN 2422-8451