Reading Visual Signs in Interactive Book: “Five Senses and Body Parts”

Abstract

Supplementary books are often found in bookstores as an additional learning media to support the smooth teaching and learning process in schools. This book is made and packaged in such a way as to make it easier for students to understand because it contains more pictures, has an attractive appearance, has a non-standard layout, usually has more pictures than writing, and is full of surprises in the form of activities such as games, coloring, and questions and answers. To understand the designer's creative process, this study discusses visual signs in the form of forms, colors, and other visual signs contained in the book using William Morris's semiotic approach, focusing on syntactic, semantics, and pragmatics. This book has been tested on some beginner students because this book can develop their imagination and encourage them to be more sensitive in using and developing their five senses. It is hoped that interactive books like this can develop and circulate widely in Indonesia at affordable prices to help the intellectual process of the nation's children in the coming years.

Keywords: interactive book, visual signs, forms, colors

DOI: 10.7176/ADS/90-02

Publication date: February 28^th 2021