The Role of Proverbs in Extension Dissemination and Technology Transfer: A Case of Ethiopia

Mesfin Hailemariam

Abstract


This paper examines the use of proverbs in extension and communications in Ethiopia. The purpose of this article is to show the influence proverbs in extension and technology transfer. In Ethiopia the use in the farming community of proverb to encourage or discourage the society, to influence the weak so that to be strong, to encourage the strong farmers and appreciate the industrious. This research aims to was to assess the role and implications of proverbs with regards of the agricultural extensions and communications in Ethiopia. The paper concludes indigenous Ethiopian proverbs are rich in conveying messages, rich in knowledge and. Hence, the use of proverbs in the farming society need to be further exploited.

Keywords፡ Proverb, Tradition, Extension, A metaphorical

DOI: 10.7176/JBAH/9-21-01

Publication date: November 30th 2019


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ISSN (Paper)2224-3208 ISSN (Online)2225-093X

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