Effect on Health Promotion Behavior Patterns in Healthy Employees

Linda Oktavianti, Arif Satria, Idqan Fahmi


Excess body weight (overweight / obesity) is one that is considered as a serious health problem in Indonesia because it can cause a high risk disease. Health is closely related to human behavior. XYZ is a company which number of employees with is relatively high overweight cases. Preventions and improvements have been made, including health promotion through these four methods: poster publications, health seminars, health competitions and counseling by experts. This study was aimed to analyze the effect of health promotion on healthy lifestyle with changes in the behavior of workers in XYZ. Forms of research will be orientated of the present and the past. Results of the evaluation are credited from results of the existing and past programs. The evaluation is not associated with results to be obtained in the future. Retrospective evaluation stressed on the results related to the actions that have been taken (ex-post). Recommendations came from the evaluation of candidates and made before the action being performed (ex-ante) with a sample of 50% of the total population of  284 workers. Comparative analysis between the before and after of secondary data of the promotion program is analyzed using the t test and later continued with tests of content validity, requirement validity, and prediction validity that simultaneously building validity. Next is test of the top two boxes to combine the percentage of respondents who chose two scales answers and the top two categories of Rating Scale. The latter is analyzed using Confirmatory Factor Analysis section of SEM to identify the relationship between variables testing the correlation and determine the effect of health promotion workers to XYZ employees behavior changes.

From these results, it appear that the factors affecting health is highest seen in the health service factor. In descriptive distribution of respondents' answers to the questions in the questionnaire based on the characteristic table of Health Services, the statement that the willingness of doctors to provide medical explanation were sufficient to support the implementation of a healthy lifestyle and also had an average of 4.182 and 93%.Health promotion strategies using media appear to be the most influential counseling media for respondents. The statement that it is easy to understand and remember the message that support media counseling with an average of 4.364 and 96%.

Keywords: health factors, health promotion, communication

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