The Use of Modern Television Technologies and their Impact on Increasing the Follow-up to Watch news Programs on Jordanian Television

Abstract

The aim of this study was to reveal the level of use of modern TV technology and its impact on increasing viewing of news programs on Jordanian TV - from the perspective of the employees and technicians in the news programs. To achieve the objectives of the study, the questionnaire was used to collect the necessary data. Study’s sample consisted of (110) employees and technicians in the news programs on Jordanian TV.

The results showed that the use of modern television techniques enhances the degree of viewing television highly at all dimensions, especially at the dimension of news releases and news programs.

The results also showed that Jordanian Television is still using the old techniques, which came in the last place among all dimensions. in addition to a statistically positive associations exist between the use of modern television techniques in all its dimensions and increasing in the viewing of newsletters and news programs.

According to the results, study recommends the following:

1. Work on the transformation of the system of high-quality broadcast technology (HD) instead of SD system, and work on training to staff on these technologies and modern devices.

2. Using modern and advanced methods in presenting news bulletins and news programs on Jordanian TV, so that multimedia, graphics, info graphic and sound effects are used in each bulletin especially the main ones.

Keywords: Modern television technologies, news programs

DOI: 10.7176/NMMC/95-06

Publication date: February 28^th 2021