Author Details

Malik, Shafayat Ali

  • Vol 63 (2017) - Articles
    Determining the Social Responsibility Role of TV Advertising: Pakistani Viewer’s Insights
    Abstract  PDF
  • Vol 63 (2017) - Articles
    Effects of TV Commercials on Social and Cultural Norms: An Analysis of Viewer’s Perceptions
    Abstract  PDF


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ISSN (Paper)2224-3267 ISSN (Online)2224-3275

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