Assessing Students’ Satisfaction: An Approach to Help Improve Services Rendered to University Students

Abstract

Knowing student’s level of satisfaction is of vital importance in this current competitive environment where as many as fifty six (56) private universities have been established in Ghana within the last fifteen (15) years with each assertively looking for students. The study adopted a descriptive survey approach to conduct the study in Methodist University College Ghana, which is a private university. A modified Penn State Student Satisfaction Questionnaire was used to collect data from 428 respondents who were selected using the simple random sampling technique. Generally, students satisfaction with the various facilities and services require attention especially student services [Eta = .522, Sig = .056]. Based on the findings, it is suggested that the following should be put in place to improve students’ satisfaction: more lecture halls, improvement in the sanitation facilities, improvement in the lecturer-student relationship and online registration among others. Implications of these findings and future research directions are also discussed.

Keywords: Students’ Satisfaction, Quality of Service, Private University Students