The Role of American Posters in Supporting the Economy During World War II

Abstract

Posters as a visual communication medium has been utilized effectively throughout modern history. One of the most important applications of posters as a means of mass communication was during the World War II when the US government launched a massive awareness graphic design campaigns calling for Military Recruitment, Recycling and economic preservation. The American Poster Awareness campaign played a great role in changing the consumer culture during the World War II , and in unifying the American society around the idea of supporting the war efforts . Keywords: Poster , Graphic Design , Awareness Campaign , Mass Communication , Consumer Culture .