Boosting Small and Medium Enterprises Performance in Nigeria through Mobile Commerce

Okolo, Valentine Chimaobi, Obidigbo, Chizoba

Abstract


The evolution of Information and Communication Technology (ICT) has brought about various changes and advancement in the world of business. Currently mobile phones can do lot more than just making and receiving calls. They are now used to further enhance business activities such as buying and selling, banking, marketing and much more. This paper examined the effect of m-commerce on SMEs in Nigeria and how its performance can be boosted. Ordinary least square regression was employed to measure the extent to which the small and medium enterprises were influenced. The results revealed that small and medium enterprises in Nigeria have not sufficiently adopted m-commerce in doing business. In order to achieve the cashless economy campaign by the Central Bank of Nigeria (CBN), adopting m-commerce for small and medium enterprises is inevitable. The study recommends that Nigerian microfinance banks should develop mobile site and provide banking services to small and medium enterprises since they are directly involved with them.

Keywords: Mobile commerce (M-commerce), Small and Medium Enterprises (SMEs).


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ISSN (Paper)2222-1905 ISSN (Online)2222-2839

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