The Impact of Challenge Stress on the Innovative Behavior of Scientific Researchers in Universities：Moderating Effect of Goal Orientation

Abstract

In the context of China, this study discusses the influence of challenge stress on the innovative behavior of scientific researchers in universities and moderating effect of goal orientation. Specifically, We contend that a positive relationship exists between challenge stress and innovative behavior of scientific researchers in universities. The goal orientation includes learning goal orientation, proving goal orientation, and avoiding goal orientation. Learning goal orientation and proving goal orientation positively moderate the relationship between challenge stress and innovative behavior of scientific researchers in universities, whereas avoiding goal orientation negatively moderates the relationship between them. The empirical findings support our hypotheses.

Keywords: challenge stress, goal orientation, innovative behaviour, scientific researchers, universities

DOI: 10.7176/EJBM/11-11-10

Publication date: April 30^th 2019