Analysis Performance of Village-Owned Enterprise: Optimization of Organizational and SWOT Structures on Village-Owned Enterprise "Mitra Usaha Makmur"

Abstract

This study aims to analyze how the role of commissioners, managers, supervisors, and labor in determining the performance of Village-Owned Enterprise "Mitra Usaha Makmur"; and also analyze the performance of Village-Owned Enterprise "Mitra Usaha Makmur" based on the SWOT analysis. It is a qualitative descriptive study that seeks to reach conclusions through a process of in-depth study both directly and through relevant literature. With analysis techniques in the form of data reduction and SWOT. The subject in this research is Village-Owned Enterprise"Mitra Usaha Makmur", which is located in the village of Susukan Sub district Subdistrict Banyumas Regency. The results of this study are the commissioners, managers, supervisors, and workforce who have a contributory role in achieving the performance of Village-Owned enterprise "Mitra Usaha Mamkmur", they are able to separate the duties and authority of each party in the guidelines of the Statutes/Bylaws Village-Owned Enterprise "Mitra Usaha Mamkmur" and run these duties and authorities. Then the analysis performance of SWOT Village-Owned Enterprise"Mitra Usaha Makmur" is able to produce Village-Owned Enterprisefocus in developing future strategies, into internal factors and internal factors. Internal factors include the strategy of developing Human Resources (HR), Capital, and marketing strategies. While external factors include strengthening local wisdom of the implant village itself.

Keywords: Village-Owned Enterprise, Performance, Organizational Structure, SWOT

DOI: 10.7176/EJBM/11-30-10

Publication date:October 31^st 2019