The Role of Entrepreneurship and Business in Creating the Stability and Development of New Towns (Case Study: Prand New Town)

Abstract

New town Pranad for reducing the problems of demographic, economic and physical metropolitan Tehran and Karaj in the hinterland of the city was built in practice, however, the city is able to reduce the problems with regard to its objectives.  Economic base of the city is based on industry and services employment (Imam Khomeini airport) based –tourism who have not yet had a positive impact on the city and the new city faces many challenges and difficulties jump. One of the jobs of their inhabitants and urban areas of the metropolis of Tehran, Karaj. Entrepreneurship is one of the most important factors is the stability and development of cities.   The study aimed to evaluate the potential for development of entrepreneurship and creating Parand New Town business  and  sustainable  development.  This  research  goal,  the  application  and  the  nature  of the cross - sectional, and the method of data collection of library research and field survey of 370 residents of the new town is Parand. Index research were used by looking at the subjective dimension of economic development and job creation, sustainable (economic empowerment of citizens, measures of population and employment rate) and quality of life (quality of housing, provision of municipal services and quality of access to classified using T-test analysis of single sample,  descriptive  statistics  (mean,  standard  deviation)  and  inferential  statistics  (Spearman- fi - Kramer and multivariate).   The findings indicate that the development of entrepreneurship and business creation and economic development, sustainable jobs in New Town has made a significant jump and sustainable economic development and job creation, the quality of life in modern cities there is a direct relationship. In this regard, the proposals is presented in the areas of entrepreneurship development, investment in small and medium enterprises and industrial zones and areas of stability in the new towns.

Keywords: entrepreneurship, economic development, job creation, sustainable city, Parand new city