Exploring the Influence of Social Presence on Workers’ Attitude and Productivity in Remote Work Settings.

Abstract

As remote work becomes increasingly prevalent, understanding the influence of social presence on workers' attitudes and productivity is crucial for optimizing remote work environments. Research shows that social presence is often diminished in remote work settings, which can negatively affect productivity and job satisfaction. This study aimed to investigate the impact of social presence on workers in the United States' attitudes and productivity toward remote work. In this study, 196 full-time employees from different industries, such as Healthcare, Education, and Computer Science in the United States, responded to an online questionnaire assessing their attitudes toward remote work and determining the relationship between their perceived social presence and their productivity. The findings of the study suggest that social presence positively influences workers' output and enhances their attitude toward work in a remote setting. The study recommends strategies for organizations to foster social presence, such as establishing clear communication channels, providing opportunities for social interaction, and promoting a positive work culture. These findings contribute to the growing body of research on remote work and highlight the importance of social presence in facilitating successful remote and technology work arrangements. The study is significant as it can help organizations design and manage remote work environments that enhance collaboration, communication, and engagement among remote workers.

Keywords: social presence, healthcare, virtual work, remote settings, attitude, technology

DOI: 10.7176/NMMC/104-08

Publication date: May 31^st 2023