The Instrumentality of Media in Evolving and Sustaining Political Goodwill for Credible Governance in Nigeria

Abstract

Over the years and all over the world, one of the most important components of nation building and development is credible governance. Interestingly, credible governance from observation is, not an independent variable; it logically depends on other important variables for its realisation. One of such variables is political goodwill. In any governance system where political goodwill is entrenched, good governance naturally follows. However, to achieve and sustain political goodwill too, the instrumentality of the mass media cannot be overemphasised.  Hence, this study takes a theoretical approach to examine the role of the mass media in achieving and sustaining political goodwill in order to attain good governance in Nigeria. Hinged on social contract theory, the study engages in clear conceptual clarification of relevant concepts and it canvasses for massive political education through the mass media. The study then concludes by enjoining the politicians in Nigeria to see governance as social contract.

Keywords: Mass media. Political goodwill, Good governance, Democracy, Social contract