The Uncertainty in strategic finance

Abstract

This paper, that is dedicated to the analysis of the uncertainty in the complex dynamics of the company, arises from the observation of the importance that uncertainty has acquired in recent years characterized by highly variable framework. This variability of context forces the management to review continuously the decisions taken.More than in the past, today we cannot talk about strategy without referring to the conditions of variability of context. The phenomenon of change is now common to all modern industrialized economies and to all sectors, so it is become a normal condition of life. Hence the idea of this paper that wants to analyze the uncertainty in decisions concerning the  financial strategies of the company. The interest of examining the dynamics of uncertainty in business decisions, particularly decision related to financial sphere, is born from the continuous changes of the market and of the environment and from the consequent necessity of the firm to adapt itself to these changes. In this context it is necessary to explore this phenomenon in order to identify paradigms that are able to optimize the long term decisions and therefore the shareholders value.

Keywords: uncertainty, strategic finance, decision making, risk.