Challenges for Supply Chain Management in Today’s Global Competitive Environment

Abstract

This research is a humble attempt to shed more on the challenges and the obstacles that the companies face in Supply Chain Management.The present paper is aimed to understand the supply chain management & its relation to logistics, to discuss the challenges of SCM, how to achieve maximum level of customer satisfaction by SCM, to recognize the key issues responsible for effective supply chain management. It is found that three major perspectives that become challenge for Supply Chain Management are technical perspective, managerial perspective & Relationship perspective.

Keywords: Customer Satisfaction, Logistics, Supply Chain Management.