Effect of Satellite Television on the Culture of Bangladesh: The Viewers Perception

Abstract

Satellite television started its journey in Bangladesh in 1992 and become a demanding business in the field of recreation. Before that state regulated Bangladesh Television (BTV) was the only dominant medium of entertainment for an extended twenty-eight years (1964-1992). Bangladesh Television (BTV) ended its monopoly power with the penetration of Satellite TV in 1992.  But unfortunately due to these foreign satellite channels gradually people of Bangladesh are losing their Bengali norms and customs and getting used to the foreign lifestyles which are detrimental to the social norms and values of Bangladesh. This study has been conducted to understand the influence of satellite television on the culture of Bangladesh.

Keywords: Satellite television, Bangladesh Television (BTV), culture, Bangladesh.