Influence of Strategic Technological Alignment on Organization’s Performance in Selected Companies Listed in Nairobi Securities Exchange in Kenya

Abstract

In the contemporary world today, top managers of businesses and companies are continuously making strategic decision to improve or outperform their competitors. The success of an organization depends on how well managers strategically allocate and use resources at their disposal. The degree of technological advancement of an organization has is a key resource influencing the performance of businesses. This study sought to determine how strategic technological alignment influences the performance of business firms listed in NSE. The study employed an exploratory research design and collected data from top managers of firms listed in NSE. The study pursued a stratified random sampling to select the respondents of the study. The sample size of the study was 100. The data was analyzed using descriptive and inferential statistics. From the findings, the study revealed that different firms had aligned strategically technologically. Some firms had developed liberal plans of spending and plans for acquiring information, technology, information technology programmes and innovation as well as manipulation of the existing equipment to keep abreast with the changing technological environment. Others had made alignments to ensure there was adequate number of IT staff, upheld systems that fortified customer benefits, made administration efficient and bolstered client use as a way of enhancing product offering. The regression test showed that effect of the technological alignment had positive significant influence and contributed towards performance of the firm listed in NSE.

Keywords: Strategic, Technological alignments, NSE, performance