The Assessment of Customer Satisfaction in ATM Service at Commercial Bank of Ethiopia in Wolaita Sodo Branch

Abstract

The general objective of the study to customer satisfaction on ATM service at commercial bank of Ethiopia in Wolaita Sodo Branch. The use of convenience sampling technique .Every data pertaining to this study was been collected from primary and secondary sources. Primary sources of data collected through structured personal interview and questioners to selected respondents and secondary sources of data were collected from books, office manuals, Websites and different documents that provide relevant information to achieve the objective of the study. The data were collected though questionnaires from ATM users of the bank. Questionnaires were distributed to 92 respondents are selected based on convenient sampling techniques. After collecting the data were processed and analyzed by descriptive analysis using table. Finally the researcher forward and recommendation to the organization that discovered factors that affect customer satisfaction in ATM service.