The Influence of Product Innovation and Enterprise Risk Management to Increase Firm Value with Culture as a Moderation Variable

Abstract

The goal of this research paper is looking for advantage of product innovation, application of enterprise risk management and culture in supporting the sustainability of the company to increase fair value.

Methodology

The paper provides based on seconder data, the data were collected from annual report company, which listed in idx.com. This method was proposed how to use descriptive statistic linear regression and measure the correlation among product innovation, enterprise risk management, culture and firm value.

Findings

Data analysis revealed that if product innovation and enterprise risk management have significant influent to fair value. Culture has in grey area influent to increase firm value of the company.

Keywords Product Innovation, Enterprise Risk Management, Culture, Fair Value.

DOI: 10.7176/JESD/10-14-14

Publication date:July 31^st 2019