Vol 95 (2025)

Table of Contents

Articles

Fast-Fashion in the Metaverse: How Virtual Worlds Shape Consumer Purchase Intention PDF
Caroline Le Bon 1-9
Measuring Marketing Performance and Effectiveness PDF
Ieva Petrauskaitė 10-16
Market Behavior Analysis of Beekeeping Input and Outputs Marketing: Evidence from Wag-Lasta, Amhara region, Ethiopia PDF
Adane Wubet 17-25
Cross-Cultural Consumer Behavior: A Comparative Study Between India and South Korea PDF
Barla Aryan 26-31


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ISSN 2422-8451

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