Author Details

site description

Vol 90 (2023) - Articles
The moderating role of brand involvement between brand authenticity And brand relationship quality and its impact on behavioral outcome (In the Case of Selected National and International Brands)
Abstract PDF

Paper submission email: JMCR@iiste.org

ISSN 2422-8451

Please add our address "contact@iiste.org" into your email contact list.

This journal follows ISO 9001 management standard and licensed under a Creative Commons Attribution 3.0 License.