Diversification: A Strategic Option to Survival of Micro-Finance Banks in Imo-State, Nigeria

Abstract

This study investigated if diversification can play a strategic role in the survival of micro-finance banks in Owerri, Imo State, Nigeria. The study employed a survey approach and used the questionnaire as its major source of data collection.  In order to guide the study, two research questions and hypotheses which are consistent with the objectives of the study were raised. ANOVA was the tool for data analysis, and from the findings of the results, the researchers concludes that diversification can enhance the financial performance and their competitiveness thereby enhance their surviva in the industry.

Keywords: diversification, organizational survival, micro-finance banks, competitiveness