Entrepreneurs Success and Creativity in Business Education

Abstract

The study investigated entrepreneurs success and creativity in business education.  Two research questions were posed to guide the study while one hypothesis was formulated and tested at 0.05 level of significance.  A total of 245entrepreneurs were studied out of 818 entrepreneurs from four local governments in Rivers State.  The instrument for the study was named Entrepreneurs Success and Creativity in Business Education Questionnaire (ESCBEQ), with a modified four point Likert scale ranging from High Extent to No Extent. Six entrepreneurs validated the instrument and a reliability test using test-retest method yielded a correlation of 0.89.  Mean rating and standard deviation was used to analyze the research questions and t-test for large group mean was used to test the hypothesis. Findings revealed that entrepreneurs success depends on creativity to a moderate extent and that creativity is necessary in entrepreneurship business success. Also the study revealed that business education promotes entrepreneurs success.  Based on the findings, discussions and conclusions drawn, recommendations made amongst others were that importance of creativity and the need for business education should be made not only to entrepreneurs but to the populace.  Entrepreneurs who succeeded through creativity and business education knowledge should educate those not applying creativity as it is essential in business success.  Enlightenment campaign about business education and creativity in business success should be carried out seriously by entrepreneurs who used them to succeed.

Key words: Entrepreneurs, Success, Creativity, Business Education, Entrepreneurship, Courage, Mentoring, Ideas, Networking, Collaboration.