Effectiveness of Wildlife Clubs of Kenya Activities in Promoting Awareness and Positive Attitude Towards Wildlife Conservation Education

Abstract

The purpose of this study was to evaluate the effectiveness of WCK activities in promoting awareness and positive attitude towards wildlife conservation education among secondary schools students’ in Kenya. This study employed descriptive survey and correlational research designs. A sample of 591 respondents was employed for the study. The study utilized questionnaires and interview schedule for data collection. The study found that there exist significant relationship between WCK activities and promotion of awareness of wildlife conservation education at 5% significance level. The level of involvement in environmental conservation activities corresponded to WCK activities demonstrating a likelihood that the involvement of respondents in WCK activities would contribute to the level of awareness towards wildlife conservation. Also, the study found that WCK activities had insignificant influence on promoting positive attitude towards wildlife conservation. This implies that WCK activities do not contribute significantly to the prediction of positive attitude towards wildlife conservation. There is need for more education and awareness program to address ignorance and lack of knowledge by community towards wildlife conservation. It is anticipated that the findings of the current study will provide necessary information useful to the policy makers, members of WCK and other stakeholders to promote the effectiveness of WCK in wildlife conservation education in Kenya.

Keywords: Awareness; Attitude; Wildlife conservation education; WCK activities