Promoting Ecotourism Destination at Jungutan Village, Karangasem, Bali

Abstract

Bali is well-known around the world as a popular tourist destination due to its nature beauty and cultural uniqueness. Nowadays, tourism in Bali is move toward sustainable tourism or ecotourism, particularly in the undeveloped areas, such as east part of Bali.  The aim of this research is to explore and promote the potencia of new tourist destinations in Jungutan Village, Karangasem Regency, Bali. Method used was survey, exploration, direct observation, and interview with community leader and local people.  This research was conducted from June – September 2017.  Results shows that there are ten tourism destinations at Jungutan Village that are potential to be promoted, i.e. Bukit Nampo or known also as Bukit Surga, Bukit Cemara, Telaga Tista, Salacca plantation at Yeh Kori Village, Citrus plantation at Untalan Village, sweet potato and cassava field at Batu Ampin Village, and trekking to Mount Agung.  Most of the community does not aware of the ecotourism potential in Jungutan Village.  Therefore, it is very   important to enhance their awareness and education on ecotourism, also to develop infrastructure for easy access to new tourist destination.

Keywords: agro-tourism, local tourism, sustainable tourism

DOI: 10.7176/JTHS/41-02

Publication date:May 31^st 2019