Issue | Title | |
Vol 18 (2015) | Behavioral Measurement of Young Generation towards Brand Products in Saudi Arabia: Al- Hassa Case Study | Abstract PDF |
Hussain Al Salamin, Jalal Al-Baqshi, Mustafa Al Rasasi, Haitham Al Salem | ||
Vol 42 (2018) | Benefit of Digital Transformation for Telecommunication Organaization | Abstract PDF |
Yousef Adel Alsafadi | ||
Vol 90 (2023) | Beyond Material Possessions: The Interplay among Holistic Thinking, the Diderot Effect, Prestige Sensitivity, and Self-Actualization on Purchase Intention | Abstract PDF |
Burcu Cagri Cakir, Zeliha Eser | ||
Vol 46 (2018) | Bilateral Trade Analyses Between China and East African Community Countries | Abstract PDF |
Paula Jeanne Ihirwe, Godwin Norense Osarumwense Asemota, Samuel Bimenyimana | ||
Vol 71 (2020) | Book Review: Kelly A. McGuire’s Hotel Pricing in a Social World | Abstract PDF |
Belachew Kassahun | ||
Vol 13 (2015) | Brand Activation: A Theoretical Perspective | Abstract PDF |
Rashid Saeed Hashim Zameer, Sajid Tufail Iftikhar Ahmad | ||
Vol 77 (2021) | Brand Awareness Through Sports Sponsorship: Assessing Family Bank’s Eldoret Half Marathon | Abstract PDF |
Lilian Mulei, Leah Muchemi | ||
Vol 24 (2016) | Brand Extensions and Different Types of Consumer Attitude | Abstract PDF |
Hamid reza saedi | ||
Vol 10 (2015) | Brand Rebuilding – A Tedious Task and High Cost Affair: Special Reference to Central Bank of India Sopore Jammu & Kashmir (J & K) | Abstract PDF |
U I Assad | ||
Vol 7 (2015) | Building Purchase Decision towards Private Higher Education through Perceived Value and Institution Image | Abstract PDF |
Hasyim ., Rina Anindita | ||
Vol 71 (2020) | Building A High Customer Experience Management Organization: Towards Customer-Centricity | Abstract PDF |
Lamin B. Ceesay | ||
Vol 38 (2017) | Business Communication Ethics: A Moral Guideline and Critical Reflection | Abstract PDF |
Ngorang Philipus | ||
Vol 90 (2023) | Business Research Methods: Determinants of Usage of Graphic Presentation and Statistical Tests in Business Research | Abstract PDF |
Austin Mwange, Joseph Chiseyeng’i, Windu Matoka, Sampa David Shiyunga | ||
Vol 58 (2019) | Camel Milk Value Chain in Kenya: A Review | Abstract PDF |
Tura Isako, Victoria Kimindu | ||
Vol 28 (2016) | Cartography of Gray Market: Antecedents, New Insights and Future Agenda | Abstract PDF |
Aries Heru Prasetyo, Jersan Hu | ||
Vol 22 (2016) | Cattle and Camel Milk Production and Marketing: The Case Study in Aysaita Woreda, Awsi Rasu of Afar Regional State, Ethiopia | Abstract PDF |
Hanfere Mohammed | ||
Vol 35 (2017) | Cause-Related Marketing and Consumer Response: A Study of Nigerian Soft Drink Industry | Abstract PDF |
Onuoha A. Onuoha, Doris Nnenanya | ||
Vol 22 (2016) | Challenges and Opportunities of Marketing Fruit and Vegetables at Logia, Northeastern Ethiopia. The Case of Onion, Tomato and Banana | Abstract PDF |
Muluneh Bekele Kebenu Feyisa, Shimelis Getu | ||
Vol 28 (2016) | Challenges and Prospects of Agricultural Marketing in Konta Special District, Southern Ethiopia | Abstract PDF |
Tesfaye Hailu | ||
Vol 53 (2019) | Challenges and Opportunities of Mango Production and Marketing in Assosa Zone of Benishangul Gumuz Region: Evidence from Ethiopia | Abstract PDF |
Regasa Dibaba | ||
Vol 77 (2021) | Changes in Consumer Purchasing Behavior Due to COVID- 19 Pandemic | Abstract PDF |
Salma. Akter, Taj Ashrafi, Victoria Waligo | ||
Vol 48 (2018) | Characterizing Smallholder Maize Farmers’ Marketing in Kenya: An Insight into the Intra-Household Gender, Wealth-Status, Educational and Credit Access Dimensions | Abstract PDF |
Dennis Etemesi Olumeh, Rahma Adam, David Jakinda Otieno, Willis Oluoch-Kosura | ||
Vol 30 (2016) | Chinese Brands Emerging in Africa | Abstract PDF |
Aminu Gariba, Yu Jun Ying | ||
Vol 58 (2019) | Commercialization of Smallholder Pulse Producers in East Gojjam Zone, Ethiopia | Abstract PDF |
Assefa Tilahun | ||
Vol 40 (2017) | Conceptualizations and Measurement Issues in Customer Loyalty: A Systematic Literature Review | Abstract PDF |
Rana Muhammad Shahid Yaqub, Fairol Halim | ||
101 - 125 of 778 Items | << < 1 2 3 4 5 6 7 8 9 10 > >> |
Paper submission email: JMCR@iiste.org
ISSN 2422-8451
Please add our address "contact@iiste.org" into your email contact list.
This journal follows ISO 9001 management standard and licensed under a Creative Commons Attribution 3.0 License.
Copyright © www.iiste.org