Browse Title Index

Issue Title
Vol 15 (2015) Consumer’s Brand Purchase Intention in Emerging Markets Like Pakistan Abstract   PDF
Muhammad Naeem
Vol 32 (2017) Consumers’ Ethnocentrism and Perception of Country-Of-Origin of Automobiles: Evidence from Nigeria Abstract   PDF
Ikaba, Yirakpoa Victoria, Wali Kemkamma, Nwiepe, Naata Michael
Vol 33 (2017) Consumer Response: Examining Religiosity, CSR Attitude, CSR Behaviour of SMEs Executives in Odisha Abstract   PDF
Subash Chandra Nath
Vol 38 (2017) Consumers’ Perception of Online Shopping in Swabi Area Abstract   PDF
Shah Mehran
Vol 43 (2018) Consumers’ Attitudes Towards Imported Shoe Products in Ethiopia Abstract   PDF
Vol 50 (2018) Consumer Awareness of the Right to Truthful Advertising Information in Kenya Abstract   PDF
Hiram M Mucheke
Vol 51 (2018) Consumers’ Shoe Preference: Domestic versus Imported Leather Shoes: Case Study in Addis Ketema Sub-City, Ethiopia Abstract   PDF
Endalew Adamu
Vol 15 (2015) Contemporary Analysis of ADS and Their Impact on Customer Loyalty (Case of Consumable Goods) Abstract   PDF
Ahsan Jamal Baig
Vol 19 (2016) Contemporary Analysis of Ads and Their Impact on Customer Loyalty (Case of Consumable Goods) Abstract   PDF
Ahsan Jamal Baig
Vol 11 (2015) Content Analysis of Award Winning Advertisements: Search for More Creative Elements Abstract   PDF
Ali Arslan Zaki, Anum Fatima
Vol 16 (2015) Corporate Social Responsibility, Consumption Values and Consumers Choice Behaviour Abstract   PDF
Bahram Kheiri, Masoud lajevardi, Mehdi Mohsenipoor Golmaghani, Sina Fakharmanesh
Vol 29 (2016) Corporate Social Responsibity in the Universities Abstract   PDF
ArvinLucy Onditi
Vol 44 (2018) Corporate Social Responsibility in Purchasing and Firm Performance Abstract   PDF
Chompunoot Duangjan
Vol 10 (2015) Country of Origin Image and It’s Impact on Brand Association, Perceived Quality and Brand Loyalty Abstract   PDF
Erna Listiana
Vol 5 (2014) Coverage Prediction of an AP by using SINR Analysis and Users Density Estimation Abstract   PDF
Twahir Kazema, Kisangiri Michael, Dina Machuve
Vol 12 (2015) Cultural Differences and Marketers’ Response: Consumer Behavior Audit of A Leading Australian Household Brand Abstract   PDF
Mehdad Mamur Mannan, Karen Alexandria Sandip Sarker
Vol 1 (2013) Customer Perception of the Effectiveness of Service Quality Delivery of Islamic Banks in Nigeria: An Evaluation of Jaiz Bank Abstract   PDF
Gambo, Musa K. K.
Vol 4 (2014) Customer loyalty toward Nokia Brand Abstract   PDF
Saba Sattar, IrFan Ali, Alvina Arshad
Vol 5 (2014) Customer Satisfaction in Fast Food Restaurants in Ibadan Metropolis Abstract   PDF
Dipeolu Adewale, Adewuyi Samuel, Ayinla Moradeke, Bakare Adegoke
Vol 10 (2015) Customer Lifetime Value to Managing Marketing Strategies in Financial Services Abstract
Nadia Umair
Didia J. U. D, N. Gladson Nwokah
Vol 14 (2015) Customer’s Behavior towards Islamic Banking in Pakistan Abstract   PDF
Muhammad Nouman Shafique
Vol 14 (2015) Customer Perception and Expectation: A Comparative Analysis between Private & Public Cell Phone Service Providers Abstract   PDF
Uma Sankar Mishra
Vol 24 (2016) Customer’s Perception towards Buying Eco-Friendly Diversified Jute Products: An Empirical Investigation in Dhaka City, Bangladesh Abstract   PDF
Mohammad Muzahidul Islam, Jian Xiaoying
Vol 29 (2016) Customers’ Involvement and Retention of Deposit Money Banks in Port Harcourt Abstract   PDF
N. Gladson Nwokah, Elizabeth L. Poi
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