Issue | Title | |
Vol 35 (2017) | Assessment of Honey Marketing System and its Value Chain in Three Selected Woredas of Tigray Region, Ethiopia | Abstract PDF |
Atsbaha Hailemariam | ||
Vol 52 (2019) | Assessment of Marketing Mix Strategies of the Hawassa Millennium Pepsi-Cola Plant | Abstract PDF |
Busheto Belayneh | ||
Vol 70 (2020) | Assessment of Chicken Production, Marketing and Socio-Economic Situations in Some Selected Districts of Gambella Region, Ethiopia | Abstract PDF |
Getachew Bekele | ||
Vol 71 (2020) | Assessments of Covid 19’s Consequences on Business Activities the Case of East Wollega Zone –Oromia Regional State: The Current Status and Future Prospective | Abstract PDF |
Tesfaye Eresso Gofe | ||
Vol 67 (2020) | Bank Service Complaint Handling: Effects on Bank Customers’ Satisfaction in Nigeria | Abstract PDF |
Obasi, Obasi K, Abugu, James O, Chukwu, Amaechi M | ||
Vol 32 (2017) | Beef Cattle Production Systems, Marketing and Constraints in Ethiopia | Abstract PDF |
Matawork Milkias Gobena | ||
Vol 18 (2015) | Behavioral Measurement of Young Generation towards Brand Products in Saudi Arabia: Al- Hassa Case Study | Abstract PDF |
Hussain Al Salamin, Jalal Al-Baqshi, Mustafa Al Rasasi, Haitham Al Salem | ||
Vol 42 (2018) | Benefit of Digital Transformation for Telecommunication Organaization | Abstract PDF |
Yousef Adel Alsafadi | ||
Vol 46 (2018) | Bilateral Trade Analyses Between China and East African Community Countries | Abstract PDF |
Paula Jeanne Ihirwe, Godwin Norense Osarumwense Asemota, Samuel Bimenyimana | ||
Vol 71 (2020) | Book Review: Kelly A. McGuire’s Hotel Pricing in a Social World | Abstract PDF |
Belachew Kassahun | ||
Vol 13 (2015) | Brand Activation: A Theoretical Perspective | Abstract PDF |
Rashid Saeed Hashim Zameer, Sajid Tufail Iftikhar Ahmad | ||
Vol 24 (2016) | Brand Extensions and Different Types of Consumer Attitude | Abstract PDF |
Hamid reza saedi | ||
Vol 10 (2015) | Brand Rebuilding – A Tedious Task and High Cost Affair: Special Reference to Central Bank of India Sopore Jammu & Kashmir (J & K) | Abstract PDF |
U I Assad | ||
Vol 7 (2015) | Building Purchase Decision towards Private Higher Education through Perceived Value and Institution Image | Abstract PDF |
Hasyim ., Rina Anindita | ||
Vol 71 (2020) | Building A High Customer Experience Management Organization: Towards Customer-Centricity | Abstract PDF |
Lamin B. Ceesay | ||
Vol 38 (2017) | Business Communication Ethics: A Moral Guideline and Critical Reflection | Abstract PDF |
Ngorang Philipus | ||
Vol 58 (2019) | Camel Milk Value Chain in Kenya: A Review | Abstract PDF |
Tura Isako, Victoria Kimindu | ||
Vol 28 (2016) | Cartography of Gray Market: Antecedents, New Insights and Future Agenda | Abstract PDF |
Aries Heru Prasetyo, Jersan Hu | ||
Vol 22 (2016) | Cattle and Camel Milk Production and Marketing: The Case Study in Aysaita Woreda, Awsi Rasu of Afar Regional State, Ethiopia | Abstract PDF |
Hanfere Mohammed | ||
Vol 35 (2017) | Cause-Related Marketing and Consumer Response: A Study of Nigerian Soft Drink Industry | Abstract PDF |
Onuoha A. Onuoha, Doris Nnenanya | ||
Vol 22 (2016) | Challenges and Opportunities of Marketing Fruit and Vegetables at Logia, Northeastern Ethiopia. The Case of Onion, Tomato and Banana | Abstract PDF |
Muluneh Bekele Kebenu Feyisa, Shimelis Getu | ||
Vol 28 (2016) | Challenges and Prospects of Agricultural Marketing in Konta Special District, Southern Ethiopia | Abstract PDF |
Tesfaye Hailu | ||
Vol 53 (2019) | Challenges and Opportunities of Mango Production and Marketing in Assosa Zone of Benishangul Gumuz Region: Evidence from Ethiopia | Abstract PDF |
Regasa Dibaba | ||
Vol 48 (2018) | Characterizing Smallholder Maize Farmers’ Marketing in Kenya: An Insight into the Intra-Household Gender, Wealth-Status, Educational and Credit Access Dimensions | Abstract PDF |
Dennis Etemesi Olumeh, Rahma Adam, David Jakinda Otieno, Willis Oluoch-Kosura | ||
Vol 30 (2016) | Chinese Brands Emerging in Africa | Abstract PDF |
Aminu Gariba, Yu Jun Ying | ||
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