Issue | Title | |
Vol 40 (2017) | Exploring the Relationship between Spectators’ Experience with Sportscape Elements and Propensity to Re-Patronize: Evidence from Addis Ababa Stadium, Ethiopia | Abstract PDF |
Temesgen Yitbarek | ||
Vol 61 (2019) | Exploring Extended Nomological Network of Antecedents, Moderators, and Consequences of Brand Love | Abstract PDF |
Muhammad Asif Khan | ||
Vol 11 (2015) | Extent of Adoption of Green Marketing Strategies by the Kenya Tea Firms | Abstract PDF |
Francis Ofunya Afande | ||
Vol 1 (2013) | Factors That Impacted Customer Retention of Banks. A Study of Recently Acquired Banks in the UPSA Area of Madina, Accra (Specifically Access Bank). | Abstract PDF |
Winston Asiedu Inkumsah | ||
Vol 7 (2015) | Factors Affecting Fruit Supply in the Market: The Case of Habru Woerda, North Wollo, Ethiopia Regional State, Ethiopia | Abstract PDF |
Yimer Ayalew | ||
Vol 8 (2015) | Factors that Influence Organizational Transformation: A Case of Life Insurance Companies in Kenya | Abstract PDF |
Francis Ofunya Afande | ||
Vol 9 (2015) | Factors Affecting Internal Marketing in Public Universities in Kenya (A Case of Dedan Kimathi University of Technology) | Abstract PDF |
Francis Ofunya Afande | ||
Vol 9 (2015) | Factors Affecting Levels of Customer Satisfaction in Government Parastatals in Kenya (A Case of Kenya Power) | Abstract PDF |
Francis Ofunya Afande | ||
Vol 9 (2015) | Factors Affecting Women Career Advancement in the Banking Industry in Kenya (A Case of Kenya Commercial Bank Branches in Nairobi County, Kenya) | Abstract PDF |
Francis Ofunya Afande | ||
Vol 10 (2015) | Factors Affecting Customer’s Preferences to Buy Cellular Phone for Local versus International Brands: (A Case Study in Pakistan) | Abstract PDF |
Hajra Arif Shahbaz Ahmed, Muhammad Farrukh | ||
Vol 11 (2015) | Factors Affecting Customer Loyalty of Supermarkets in Nyeri Town, Kenya | Abstract PDF |
Francis Ofunya Afande, Kang’arua John | ||
Vol 12 (2015) | Factors Influencing Customer Acceptance of Online Banking in Pakistan and the Moderating Effect of Technophobia | Abstract PDF |
Samreen Agha Mariam Saeed | ||
Vol 15 (2015) | Factors Affecting U.A.E Consumer’s Attitude towards Brand Switching: A Comparative Investigation of Black Berry& Android Phones | Abstract PDF |
Salma Bibi | ||
Vol 17 (2015) | Factors Leading to Brand Switching in Cellular Phones: A Case of Pakistan | Abstract PDF |
HIRA ASHFAQ | ||
Vol 19 (2016) | Factors Impacting the Buying Behavior of Housewives towards Hypermarkets in Karachi | Abstract PDF |
Rizwan Raheem Ahmed, Mujtaba Zamir Shamil Yazdani, Salahuddin Mehmood | ||
Vol 19 (2016) | Factors affecting online shopping behavior of consumers in Pakistan | Abstract PDF |
Anum Tariq, Basit Bashir, Muhammad Adnan Shad, Ahmed Zahid Main, Muhammad Ali Dar | ||
Vol 23 (2016) | Factors Affecting Farmers’ Coffee Market Outlet Preference in Southwest Ethiopia: Survey Result of Coffee Potential Districts of Jimma Zone | Abstract PDF |
Solomon Asefa | ||
Vol 27 (2016) | Factors Influencing Customers Buying Behavior | Abstract PDF |
A. ANANDA KUMAR | ||
Vol 34 (2017) | Factors Affecting Milk Market Supply and Level of Supply by Smallholder Milk Producers: The Case of Dessie Zuria District, South Wollo Zone, Ethiopia | Abstract PDF |
Ali Tegegne | ||
Vol 34 (2017) | Factors Affecting Onion Market Outlet Choices in Ejere District, West Shoa Zone, Oromia Region of Ethiopia | Abstract PDF |
Addisu Hailu | ||
Vol 36 (2017) | Factors Influencing Customer Satisfaction in Retail Malls in Hyderabad: A Study | Abstract PDF |
Gaurav Bhatt | ||
Vol 39 (2017) | Factors Affecting Impulse Buying Behaviors in Shopping Malls: Evidence from Bahawalpur Region, Pakistan | Abstract PDF |
Anmol Rasheed | ||
Vol 42 (2018) | Factors Influencing Online Purchasing Intention: The Mediation Role of Consumer Attitude | Abstract PDF |
K.C. Koththagoda, H.M.R.P. Herath | ||
Vol 44 (2018) | Factors Affecting Consumers' Attitudes Towards SMS Advertising | Abstract PDF |
Abdelrahim Qousa, Rushdy Wady | ||
Vol 44 (2018) | Factors Influencing on the Mothers’ Brand Choice in Baby Milk Formula: A Study in Vavuniya District, Sri Lanka | Abstract PDF |
Pavithra S | ||
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