| Issue | Title | |
| Vol 20 (2016) | E-Ordering and E-Informing on Supply Chain Performance in Retail Marketing Outlets in Kenya | Abstract PDF |
| Joel Kipkemboi Chepkwony, Charles Lagat | ||
| Vol 10 (2015) | E-Recruitment as a Strategy for Informal Networking: A Case Study of Mobilink | Abstract PDF |
| Maria Habib | ||
| Vol 91 (2023) | Ethical Perspectives of Neuromarketing – A Qualitative Analysis | Abstract PDF |
| Dipayan Chowdhury, Pratap Chandra Mandal | ||
| Vol 70 (2020) | Etude exploratoire auprès des enseignes de la grande distribution : Dans Quelle Mesure les Bénéfices des Programmes de Fidélisation Peuvent-Ils Conduire à Une Fidélité à l’enseigne ? | Abstract PDF |
| Amina LAGZOULI, Pr. Redouane BARZI | ||
| Vol 27 (2016) | Evaluation of Determinant Awareness Factors for the Purchase Decision of Food Items in Bangladesh: An Empirical Study | Abstract PDF |
| Dey MOURI, Bhattacharjee DIPANWITA | ||
| Vol 27 (2016) | Evaluation of Selected Theories as Applicable to Marketing and Consumer Research | Abstract PDF |
| Onigbinde Isaac Oladepo, Ojo James Olanipekun | ||
| Vol 41 (2017) | Evaluation of Social Media as Promotional Tools for Small and Medium Enterprises (SMEs) in Yaba, Lagos State, Nigeria | Abstract PDF |
| Margaret Solo-Anaeto, Law Ojunta, Oyinkansola Lakanu | ||
| Vol 89 (2023) | Evaluation of Sustainable Digital Agriculture Marketing Using The AHP Method | Abstract PDF |
| Mustafa Seçkin Şalvarlı | ||
| Vol 12 (2015) | Examination the Interrelationships Experiential Marketing, Experiential Value, Purchase Behavior and Their Impact on Customers Loyalty (Case Study: Customers of Hormoz Hotel in Bandar-e-Abbas) | Abstract PDF |
| Negar Mesbahi Jahromi, Marzieyh Adibzadeh Sakineh Nakhae | ||
| Vol 10 (2015) | Examining the relationships between e-Marketing adoption And Marketing Performance of Small and Medium Enterprises in Ghana | Abstract PDF |
| Faisal Iddris, Masud Ibrahim | ||
| Vol 40 (2017) | Examining the Customer Equity of Retail Clothing Stores in a Bahawalpur Context: Nishat Linen & Sapphire | Abstract PDF |
| Shafqat Ullah | ||
| Vol 60 (2019) | Examining Consumer-Purchasing Behaviour Towards Valuable Sportswear Brands: The Social Representation Theory Perspective | Abstract PDF |
| Yahya Manna | ||
| Vol 17 (2015) | Explanation of the Relationship between Social, Cultural & Economic Literacies and Strategic Development of Tourism Marketing (Case Study: Incoming Tourists to Kashan, Iran) | Abstract PDF |
| Mostafa Jafari, Shadi Alinaghi Pour, Omid Mahdie | ||
| Vol 15 (2015) | Explication of the need for developing Marketing Function of Professional Service Organizations | Abstract PDF |
| Jonas Ekow Yankah, Donald Kwabena Dadzie | ||
| Vol 35 (2017) | Exploratory Study on Consumers’ Motive to Accept Mobile Marketing in the Emerging Market; Tanzania | Abstract PDF |
| Wang Xu Hui, Haji, Nuru Maulid, Zhang Yang | ||
| Vol 44 (2018) | Exploration of Structure-Conduct-Performance of Coffee Market System in Ethiopia: The Case of Jimma Zone | Abstract PDF |
| Bizualem Assefa Gashaw | ||
| Vol 11 (2015) | Exploring Relationship among Factors of Motivation and Performance: Analysis from Private Schools in Khyber Pakhtoon Khawa | Abstract PDF |
| Muhammad Ibrar, Naveed Ahmad Farha Na, Muhammad Nouman Shafique | ||
| Vol 16 (2015) | Exploring the Barriers towards the Adoption of Credit Cards Usage in Pakistan | Abstract PDF |
| Syed Faheem Hasan Bukhari, Zoya Ashraf, Samad Ali Qureshi | ||
| Vol 20 (2016) | Exploring Service Quality, Switching Barriers and Customer Loyalty: Mediating Role of Switching Barriers | Abstract PDF |
| Nirbhay Krishna Varshney | ||
| Vol 24 (2016) | Exploring Consumers Footwear’s Brand Preference and Its Antecedents between Age Groups and Gender: In Case of dire Dawa administration | Abstract PDF |
| Mulugeta Girma | ||
| Vol 28 (2016) | Exploring the Missed Opportunity of Moringa Marketing in Dire Dawa City Administration: An Empirical Based Analysis | Abstract PDF |
| Mulugeta Girma | ||
| Vol 30 (2016) | Exploring Weight Coefficient of Intelligent Home Care Service Quality Evaluation Index Based on G1 and Entropy Methods | Abstract PDF |
| Bo Yang, Jianzhong Chou | ||
| Vol 40 (2017) | Exploring the Relationship between Spectators’ Experience with Sportscape Elements and Propensity to Re-Patronize: Evidence from Addis Ababa Stadium, Ethiopia | Abstract PDF |
| Temesgen Yitbarek | ||
| Vol 61 (2019) | Exploring Extended Nomological Network of Antecedents, Moderators, and Consequences of Brand Love | Abstract PDF |
| Muhammad Asif Khan | ||
| Vol 11 (2015) | Extent of Adoption of Green Marketing Strategies by the Kenya Tea Firms | Abstract PDF |
| Francis Ofunya Afande | ||
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