Browse Title Index

Issue Title
Vol 25 (2016) Primary Producers’ Cooperative as Marketing Strategy to Increase Income of Small Scale Farmers: A Case Study on Potato Seed Tuber Jeldu District of West Shewa Zone of Oromia, Ethiopia Abstract   PDF
Getachew Biru
Vol 26 (2016) Procedural Justice Complaints Resolution Strategies and Customer Satisfaction in Kenya’s Insurance Industry Abstract   PDF
Chepkwony Joel
Vol 54 (2019) Product Attractiveness and Consumers' Attitude Towards Made-In-Nigeria Textiles in South-South Zone of Nigeria. Abstract   PDF
Etim, Glory Sunday
Vol 59 (2019) Production and Marketing Trends of Soy Bean in Ethiopia 2001-2017 Abstract   PDF
Gebre-Egziabher Fentahun
Vol 58 (2019) Profitability and Marketing Efficiency of Smoked Fish: An Empirical Evidence from Ondo State, Nigeria Abstract   PDF
Taiwo Adedeji, Foluso Osundare, Abiodun Ajiboye
Vol 16 (2015) Promotion-Focused Inclinations and University Academic Staff Patronage of Deposit Money Banks in Rivers State Abstract   PDF
Nwulu, Chinyere Stella, Asiegbu, Ikechukwu
Vol 24 (2016) Quality of the performance of the research centers and their role in serving the community / a survey of the research centers at the University of Baghdad Abstract   PDF
Wesal Abdullah Hussein
Vol 61 (2019) Recognizing the Islamic Banking Consumer Behaviour from the Perspective of Product Knowledge, Brand Awareness and Attitude Abstract   PDF
Dudi Permana
Vol 13 (2015) Regulatory Activities of National Agency for Food, Drug Administration and Control (NAFDAC) and Compliant Buying Decision Of Low and Medium Income Earners in South-East, Nigeria: The Packaged Water Context Abstract   PDF
Asiegbu, Ikechukwu F., Ogbuji, Chinedu N.
Vol 7 (2015) Relationship between Satisfaction, Attitude and Performance: A Case Study of MCB Bank Ltd. Abstract   PDF
AbdulGhafoor Awan
Vol 14 (2015) Relationship between Customer Satisfaction and Customer Loyalty on Mobile Network Users Abstract   PDF
Edward Markwei Martey
Vol 17 (2015) Relationship between Marketing Strategies and Firms’ Financial Performance in Food Producers Sector of Pakistan Abstract   PDF
Muhammad Waseem Ur Rehman, Talha Shaikh, Muhammad Shadab Abdul Sattar
Vol 46 (2018) Relationship of Demographic Factors and Impulse Buying Behavior of Customers in Pakistan Abstract   PDF
Zaeema Asrar Mohiuddin
Vol 15 (2015) Repercussion of Personal Traits on the Overall Attitude about Online Advertisements – Empirical Forethoughts among Teenagers in Tamil Nadu, India Abstract   PDF
K. Pongiannan S. Sivaneshwaran
Vol 46 (2018) Research on the effect of entrepreneurial preparedness on resource acquisition-- a mediation mechanism based on cognitive legitimacy Abstract   PDF
Luo Xiangping
Vol 47 (2018) Research on the Relationship Among Dual Open Innovation, Social Ties and New Product Market Performance Abstract   PDF
WANG Ting, GU Jibao
Vol 57 (2019) Resource Schedule of Concrete Fish Pond Construction Using Network Analysis Abstract   PDF
Akomolafe A. A.
Vol 23 (2016) Review on Challenges and Opportunities of Honey Marketing in Ethiopia Abstract   PDF
Getahun Tekle
Vol 43 (2018) Rice technology and its market value in Guinea: A case of Faranah Prefecture Abstract   PDF
Siba Kolin Koivogui, Umuhoza Karemera Josiane Noella, Emmanuel Tolno
Vol 6 (2015) Risk Tolerance Dependent on What? Demographics or Personality Type: Findings from an Empirical Research Abstract   PDF
Heena Thanki
Vol 5 (2014) Role of Strategic Alliance as an Instrument for Rapid Growth, by the Afghan Firms Abstract   PDF
Ismail Sahibzada, Sara Foghani
Vol 10 (2015) Role of Relationship Marketing in Building Customer Loyalty in Services Sector of Pakistan Abstract   PDF
Muhammad Ahmad Taqadus Bashir
Vol 24 (2016) Role of Brand Associations on Market Brand Performance of Service Brands: Evidential View of Kenya’s Banking Industry Abstract   PDF
Peary Kilei, Jane Omwenga, Mike Iravo
Vol 24 (2016) Role of Relational Trust on Customer Behavioural Intentions: Evidence from Kenya's Banking Sector Abstract   PDF
Benedict Mutuku, Mike Iravo, Jane Omwenga
Vol 35 (2017) Role of Celebrity Endorsed Advertisements on Purchase: A Comparative Study of Two Brands in Oman Television Abstract   PDF
Renjith Kumar.R
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